You could own a piece of jewellery, personal and meaningful, hand made just for you right here in the heart of Berlin. What If is a contemporary jewellery studio/gallery and co-working space, located in Prenzlauer Berg, founded by Francesca Urciuoli.
The gallery presents a modern look that matches the young, alternative, and yet elegant and picturesque atmosphere of Prenzlauer Berg, the historical neighbourhood where What If is located at.
The name What If wants to provoke and invite to think out of the box, out of the classic idea of jewellery.
What If welcomes a wide range of customers, from wedding ring hunters to contemporary jewellery art collectors and fashion jewellery lovers.